‘Rebranding’ do i need it?
Are you contemplating a company rebrand? Perhaps you’re not so inspired by your logo anymore, or you feel like the aesthetics doesn’t speak to your values, or you’re branching into new territories with your company.
Unprofessional Brand
If your brand looks unprofessional, people tend to consider your work a hobby. When this happens, clients may feel they can control the relationship or tell you how to do your job. If you want to set your business up for long-term success, start here.
Emotional branding business
So how do emotions affect your branding? Can your brand connect with clients on an emotional level? Can small businesses find success in emotional branding?
Colour on Branding Business
A subject of complexity and nuance, colour psychology in branding is typically splashy infographics rarely beyond the see & say levels. These leaves us unequipped to make smart choices about the colour spectrum to convey the right message with branding. But why is it waveringly shallow?
Integrate your Online and In-store Marketing and Communication?
Whether your business is reaching a client through in-store assemblage, social media, or face-to-face interactions, the expertise you give ought to be positive, consistent, and important.
Learn how to develop a singular, coordinated promotional strategy when running a business with both a physical and digital footprint.